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How to Save Money on Printing – Part 2 – Postcards

2020-09-30T12:51:17-04:00April 3rd, 2020|Categories: Direct Mail, Marketing Tools, Printing Tips|Tags: , , |

You have the copy ready and the colors chosen. You have the addresses updated and ready to go. The only thing you don't have is a solid idea on how to print your direct mail postcards efficiently. But worry not my friends, we here at Acu-Data do. We also have some really good news on the mass mailing [...]

Print is Not Dead! Why Tangible Products Matter in a Digital World

2020-09-30T12:56:26-04:00August 2nd, 2019|Categories: Business Development, Direct Mail, Marketing Tools, Print Industry News, Real Estate|Tags: , , |

Many companies opt for digital advertising and digital content when it comes to reaching out to potential and existing clients. Certainly, while digital is king and we are in fact in the midst of a digital age, print still has a very prominent place. Though print is no longer as widespread in its use as [...]

How QR Codes Work & How to Use them in Print and Promotional Campaigns

2020-09-30T12:57:12-04:00May 17th, 2019|Categories: Business Development, Direct Mail, EDDM, Marketing Tools, Promotional Products|

What are all of these black and white square mazes that look like mutant zebras or crazy mixed up crossword puzzles? After all, you see them nearly everywhere, from the back of cereal boxes to the sides of trucks. If you have ever asked yourself or someone else this question, you are not alone. [...]

A Guide to EDDM to Maximize Local Exposure for Small Business

2020-09-30T12:57:20-04:00May 13th, 2019|Categories: Business Development, Direct Mail, EDDM, Print Industry News|

Looking for a way to spread your promotional message to a better audience and actually save money in the process? The U.S. Postal Service delivered some good news back in 2011 when it introduced a new service called Every Door Direct Mail (EDDM). However, still in 2016 many small businesses have yet to tap into [...]