Marketing Tools

What’s Your Message? A Guide to Promotional Products

2020-09-30T12:50:35-04:00August 29th, 2020|Categories: Business Development, Marketing Tools, Promotional Products, Trade Show Marketing|Tags: , |

Promotional products serve many purposes. Whether you're trying to make a statement, draw attention, or even create change, a promotional product is a great way to send a message people will never forget. Finding a promotional product(s) supplier who can help you create the product is only the first step. You also have to figure [...]

How to Save Money on Printing – Part 2 – Postcards

2020-09-30T12:51:17-04:00April 3rd, 2020|Categories: Direct Mail, Marketing Tools, Printing Tips|Tags: , , |

You have the copy ready and the colors chosen. You have the addresses updated and ready to go. The only thing you don't have is a solid idea on how to print your direct mail postcards efficiently. But worry not my friends, we here at Acu-Data do. We also have some really good news on the mass mailing [...]

Make an Impression With Great Packaging

2020-09-30T12:52:02-04:00March 20th, 2020|Categories: Marketing Tools, Printing Tips, Promotional Products|Tags: , , |

Any business can package their products in an ordinary box or bag. And in many instances, they do. But what if you used unique packaging design options that made you stand out from the rest? Would it increase your sales? Experts say that it would. Customized packaging adds perceived value and can ultimately improve your bottom line. [...]

The New Year Calls for a New Business Card

2020-09-30T12:53:06-04:00January 12th, 2020|Categories: Business Development, Marketing Tools, Printing Tips|Tags: , |

Having a business card on hand at all times is one of the most effective marketing tactics you can employ. Not only do business cards increase the awareness of your company, but they also provide pertinent contact information to existing and prospect customers. When was the last time you took a good look at your [...]

Print is Not Dead! Why Tangible Products Matter in a Digital World

2020-09-30T12:56:26-04:00August 2nd, 2019|Categories: Business Development, Direct Mail, Marketing Tools, Print Industry News, Real Estate|Tags: , , |

Many companies opt for digital advertising and digital content when it comes to reaching out to potential and existing clients. Certainly, while digital is king and we are in fact in the midst of a digital age, print still has a very prominent place. Though print is no longer as widespread in its use as [...]

The Power of Promotional Products in Your Marketing Communications

2020-09-30T12:56:45-04:00June 28th, 2019|Categories: Business Development, Marketing Tools, Promotional Products, Trade Show Marketing|

Anyone that has ever attended or participated in a trade show knows that the impression you leave your customers with is important but making sure their time spent with you is memorable can seal the deal. Promotional products are one of the most effective ways to keep your business top-of-mind long after the trade show [...]

How QR Codes Work & How to Use them in Print and Promotional Campaigns

2020-09-30T12:57:12-04:00May 17th, 2019|Categories: Business Development, Direct Mail, EDDM, Marketing Tools, Promotional Products|

What are all of these black and white square mazes that look like mutant zebras or crazy mixed up crossword puzzles? After all, you see them nearly everywhere, from the back of cereal boxes to the sides of trucks. If you have ever asked yourself or someone else this question, you are not alone. [...]